If you scroll down and look to the right, you'll see my comics order for September. My total order, including boards, bags and weekly shipping, came to $115 for 38 items. Now if you calculate, that comes to $3.02 a piece.
And you think: But what about the discount?
Well, first off: If I bought them at a store, I'd pay 9.25% sales tax. So a $2.99 comic would cost me $3.27. So I've already saved $.25 a piece on 38 items, that's $9.50 right there.
Plus gas and travel time.
And there are three trades in my order that average $16 each, cover price.
As far as I'm concerned: whether or not I'm actually realizing 40% off on each book is irrelevant. The convenience of having it brought to the door and the fact that I'm paying less than the cover price (however small the actual discount works out to be) is worth it.
And hey, it's my life. You just need to get over it. :P
P.S. I'm just happy that there weren't any "must have" action figures this month. LOL. Since October 2004, I've only had 1 order where I spent less than $115 for a month's worth of comics! Something's gotta give!!